A few months after a Valentine’s Day that CEO Ajay Kori said was the company’s “most difficult day,” UrbanStems raised new funding and is bringing on a COO.

The flower delivery startup raised $6 million in Series A extension funding, led by Haas Portman with GSW Investments. SWaN & Legend, NextGen Venture Partners and Grotech Ventures also participated.

On Valentine’s Day, the company failed to deliver many orders in New York and D.C., and faced a public backlash. The startup responded by shutting down operations for the week, and Kori sought to make it up to customers one-by-one. Since then, the company has been looking to make long-term changes to its delivery model, it stated to Technical.ly.

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