Level Access, the global leader in digital accessibility software and services, announced today the appointment of Cindy Zhou as the company’s chief marketing officer, responsible for driving the company’s marketing, product marketing, sales enablement, and high-velocity sales. A technology marketing veteran and industry influencer, Zhou brings nearly two decades of global marketing, sales operations, product management, and product marketing experience at companies ranging from start-ups to Fortune 50.
“Organizations are creating more digital properties and content to meet the needs of today’s buyer, but a truly inclusive experience means ensuring usability by people with disabilities and the growing aging population,” Zhou said. “I am excited to join a company with great software, services, and a mission of improving people’s lives.”
“We are delighted for Cindy to join as our CMO. She is the marketer of marketers combined with an expertise in sales enablement and operations,” said Tim Springer, CEO of Level Access. “The company is in hyper-growth mode and having a leader of Cindy’s caliber ensures we continue to put customer experience first.”
Zhou is a frequent speaker, writer, and media contributor quoted in over 100 articles on marketing, sales, and customer experience technology, best practices, and trends. She was previously vice president and principal analyst at Constellation Research, formerly the global senior vice president of marketing and sales operations at BackOffice Associates, and held marketing executive roles at IBM, Emptoris, and Rivermine. Zhou was ranked third on ARInsights’s ARchitech Analyst Power 100 list in April 2018, and a finalist for the 2016 Marketing Executive of the Year Marketo Revvie award. She was one of the original founding members of the Sales Enablement Society, and currently serves on the board of advisors for both the University of South Florida’s digital marketing certificate program and last-mile delivery provider DeliveryCircle.
The announcement follows Level Access’s investment by JMI Equity in 2017, recent leadership team expansion, and the company named as one of The Washington Post’s Top Workplaces in the Washington, D.C. area.
About Level Access
Level Access provides industry-leading and award-winning digital accessibility solutions to over 1000 corporations, government agencies, and educational institutions. Level Access’s mission is to achieve digital equality for all users by ensuring technology is accessible to people with disabilities and the growing aging population. Founded in 1997, Level Access has an unparalleled history in helping customers achieve and maintain compliance with the full scope of accessible technology regulations and standards including the ADA, WCAG, CVAA, AODA, Mandate 376, and Section 508. Delivered through a comprehensive suite of software, consulting services, and training solutions, the company’s solutions ensure customer’s web, desktop, mobile, and electronic document systems are accessible to everyone. Level Access is endorsed by the American Banking Association, named a White House “Champion of Change” in 2014, and multi-year repeat winners on the Inc.5000 list of fast-growing companies. To learn more, please visit http://www.levelaccess.com.
