MissionSide, a Washington, D.C.-based customer experience provider for mission-oriented government and commercial organizations, announcedthat it has completed its acquisition deal of another District-based company, digital agency Blue Water.

The deal merges the two companies, bringing together a suite of strategic customer experience capabilities for public and private sector clients. Adam Slagowski, founder and president of MissionSide will lead the new company as CEO, which will retain the Blue Water name. Blue Water’s founder, Curt Schwab, will transition to chief marketing and sales officer while Blue Water’s president, Todd Coen, will step into the role of managing director.

“Bringing MissionSide and Blue Water together helps us complete our vision of not only being able to work with our clients to use design thinking to shape their services, but this also gives us the ability to help our clients operate and manage those services,” Coen said in a statement.

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