A small clothing company holds a trunk show at a hair salon. A yoga teacher, looking to widen her client base, holds a pop-up class in a new neighborhood. An Etsy shop-owner gets to (affordably) showcase his products in a physical space, meeting new potential clients in the process.

Meet Poppir, the new D.C.-based company that wants to make all these scenarios a reality, all over the country.

Poppir is a platform for listing underutilized commercial real estate that could be used for a pop-up of some kind — a restaurant, event, art show, yoga class or meeting. The list goes on. It’s a two-sided marketplace — one side facing property owners or existing businesses that want to make a little extra money on their space and the other facing the entrepreneurial creator who wants to hold some sort of short-term event.

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