D.C.–based Arcadia Power is launching a platform that will monitor and broker the best price to lower energy bills in certain markets that let consumers shop around.

“This is a huge opportunity,” Arcadia Power CEO Kiran Bhatraju told Technical.ly DC. “For over 100 years, people have paid their power bills and haven’t really thought about it, and here is a way to empower the consumer to think about and manage their home energy consumption.”

The company has said it’s not only an opportunity to save money, but also to sign onto using renewable energy like wind and solar.

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