If you follow Apple cofounder Steve Jobs’ talks, you will notice that he was a big proponent of creating good products and spreading awareness using sales and marketing. He acknowledged that introducing new technology and products needed an element of the education for partners and reseller employees, and invested in building marketing teams.

I have been fascinated with the pitch concepts of startups at events like the Big Idea CONNECTpreneur event at Johns Hopkins Carey School of Business on Feb. 19. A part of the program included six startups pitching VCs and the community. The VCs were:

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