Maryland Public Television (MPT) has announced the addition of Jennifer White to its Development Division as managing director, digital fundraising.

In this new position, White oversees digital fundraising operations at Maryland’s statewide public TV network. This includes strategy, planning, execution, and measurement of campaigns and initiatives across web, email, streaming, mobile, and social media platforms to support fundraising objectives. She is also responsible for implementing strategies to advance fundraising across the organization.

In her most recent role, prior to MPT, White was communications director for the Maryland Medical Cannabis Commission. She has also served as an adjunct professor at the University of Baltimore where she taught undergraduate and graduate-level marketing courses in the Merrick School of Business. In addition, she possesses marketing and advertising experience having held leadership positions for some of the area’s largest publications including Baltimore Business Journal, The Washington Times, POLITICO, The Washington Post, and The Baltimore Sun.

White is an alumna of the University of Baltimore where she earned a bachelor’s degree in business administration and a master’s degree in business administration with a concentration in organizational behavior and finance. While in college she served as public relations chair and as president for the Chesapeake Human Resources Association University of Baltimore Chapter.

She is a resident of Baltimore City’s Canton neighborhood.

About MPT

Launched in 1969 and headquartered in Owings Mills, MD, Maryland Public Television is a nonprofit, state-licensed public television network and member of the Public Broadcasting Service (PBS). MPT’s six transmitters cover Maryland plus portions of contiguous states and the District of Columbia. Frequent winner of regional Emmy® awards, MPT creates local, regional, and national television shows. Beyond broadcast, MPT’s commitment to professional educators, parents, caregivers, and learners of all ages is delivered through year-round instructional events and the super-website Thinkport, which garners in excess of five million page views annually. MPT’s community engagement connects viewers with local resources on significant health, education, and public interest topics through year-round outreach events, viewer forums, program screenings, and phone bank call-in opportunities. For more information visit mpt.org.